Our Team

Jessica Toledano

Founder + CEO

Jessica is the vision behind Cause Lab. She brings more than twenty years of expertise in political campaign strategy, advertising and journalism to every client. She spends every day dedicated to working on open access for voices that are often invisible or silenced in the public realm. 

If she ever left advertising, Jessica would join a monastery with a vow of silence.

Abby McLoughlin

Managing Director

Abby builds the connective tissue between ambitious work and the people it’s meant to reach. With a decade of experience in arts marketing and an agency background working across big brands, she loves the magic that happens when an idea clicks. At Cause Lab, she connects strategy, creative and execution so big ideas can sparkle.

Abby excels at dancing like no one is watching and singing like no one is listening.

Trent Bullion

Creative Director

Trent Bullion is a multidisciplinary designer, anthropologist, and writer. As Creative Director at Cause Lab, he helps bring the voice and artistic vision of your organization or brand to life.

Trent likes eating kimchi and riding his bike with no hands.

Aashi Jhaveri

Design Director

Aashi Jhaveri is a versatile designer and communicator. As the Design Director at Cause Lab, she expertly captures the unique spirit of each organization and brand she works with. Aashi has a deep interest in diverse cultures, which she skillfully incorporates into her creative projects, enriching them with her knowledge of anthropology.

Please don’t email her after-hours. She might actually reply.

Cullen Girolamo

Design & Video Associate

Cullen Girolamo is a multidisciplinary designer with a specialty in video and motion content. At Cause Lab, he transforms complex ideas into clear, compelling visual narratives—bringing client messages to life through thoughtful design and dynamic storytelling.

Cullen is a fiend for mojitos.

Bethsie Menard

Design Associate

Bethsie Menard is a multidisciplinary designer with emphasis on video art and motion graphics. At Cause Lab, they strive to render the tangible imprint of humanity into every design they create.

Bethsie loves flash games– especially Diner Dash.

Tinhua Hsia

Design + Marketing Associate

Tinhua is a designer and marketer with over ten years in the industry,  tapping into his diverse range of experience to bring campaigns to life. Having worked in strategy and creative, perspective is founded on a thorough understanding of successful marketing from all angles.

Tinhua is most likely at Cause Lab to spend an entire day in the record shop.

Phiroze Parasnis

Social Media Coordinator

Phiroze is a writer and producer with a background in social media, graphics, and live TV production. With experience across the TODAY Show, Saturday Night Live, and the Late Show, Phiroze combines urgency with thoughtful storytelling.

Phiroze tells himself that he's a comedian based on unsold pilots and UCB improv classes.